Whether your smile shows off every single one of your teeth, is accompanied by a boisterous laugh, or is shy and reserved, its existence is doing good for your mind and body. According to Psychology Today, smiling releases endorphins that help to lower stress, heart rate, and blood pressure, while also lifting your mood. And this…
When you want to grab someone’s attention, the best way to do so is by engaging them in conversation on a topic of their interest. Thanks to the internet and social media, it is easier than ever to learn about a person’s favorite sports team, hobby, or travel destination. From there you’re just a quick…
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In the age of Silicon Valley and startups, business wear is no longer just primly tailored suits and shiny shoes. Hoodies, turtlenecks, and jeans are now acceptable in some industries and offices, but there are still rules that should be followed to make sure you feel confident and are perceived as a professional in your…
When it comes to public speaking, what you say can be easily overshadowed by how you say it. Even if you manage to write the perfect speech – one that is captivating and perfectly conveys your points with accessible language – it can all go to waste if your delivery doesn’t back up your words….
Customer service never ends. From the first inquiry, to finalizing the sale, to the end of the warranty and beyond, there are many times during the customer lifecycle when he or she will be interacting with a representative from your business, and it’s important that each experience is a positive one. Sometimes this will be…
You step off the stage at convocation, your degree finally in hand after years of study and hard work, and suddenly you’ve got the whole world before you. From here your life can go in any direction you choose, and it’s up to you to make the most of it. As you set off into…
It’s a simple — but unfortunate — fact of life for a salesperson that we simply can’t close every deal. Sometimes the reason is plain, sometimes it isn’t, and sometimes you simply never hear back. It can be frustrating and disheartening, but don’t let these “lost” sales bring you down. “It is not a lost sale if…
By this point, we’ve likely all heard the famous Kevin Durant quote: “Hard work beats talent when talent fails to work hard,” and while there’s no disputing the truth of that statement, it seems to be missing something. There are plenty of ways we can stand out in our day-to-day life – at work, at…
Today we’re going to break down three different aspects of the sales process. While often used interchangeably, marketing, advertising, and sales refer to three related, yet distinct, aspects of business. First, let’s take a look at each term individually, and then we’ll turn to how they work together to help build a successful business. Marketing This is the broadest…